Holiday Fashion Sales Canada 2026

Every major Canadian shopping holiday, when brands typically go on sale, and how deep the discounts run.

10

major shopping events per year

Up to 70%

off during Boxing Day

65+

brands tracked year-round

Valentine's Day

February 14 · Sale window: Feb 1–14

Up to 30%

Intimates and fragrance brands run promotions. Smaller than major events.

Victoria's SecretLa Vie en RoseBath & Body Works

Family Day Weekend

3rd Monday Feb (Ontario) · Sale window: Feb long weekend

20–30%

A Canadian shopping weekend comparable to US Presidents' Day. Major fast-fashion brands participate.

GapOld NavyH&MUniqlo

Spring Equinox Sales

March 20–April · Sale window: Late March–April

Up to 40%

End-of-winter clearance overlaps with spring launches. Deep discounts on outerwear and knitwear.

AritziaZaraMango

Mother's Day

Second Sunday in May · Sale window: Early–mid May

Up to 25%

Accessible luxury and beauty brands run gift-focused promotions. Handbags and fragrance lead.

CoachKate SpadeTory BurchSephora

Victoria Day

Monday before May 25 · Sale window: Victoria Day weekend

30–50%

Major Canadian shopping weekend. Some brands run their biggest spring promotions here.

GapOld NavyBanana RepublicH&M

Summer Solstice Sales

June 21 · Sale window: Late June–July

Up to 50%

End-of-summer-stock sales. Active wear brands move Spring/Summer inventory aggressively.

LululemonNikeAdidasPumaAlo Yoga

Back to School

August–September · Sale window: Aug 1–Sept 15

20–40%

The third-largest Canadian retail event of the year after BF/CM and Boxing Day.

American EagleGapH&MNikeNew Balance

Thanksgiving (Canadian)

Second Monday in October · Sale window: Oct long weekend

15–25%

Smaller than US Thanksgiving shopping but some brands run weekend promotions.

Many brands

Black Friday / Cyber Monday

4th Friday in November · Sale window: Nov 22–Dec 2

Up to 60%

The biggest North American shopping event of the year. Every tracked brand participates.

All 65+ tracked brands

Boxing Day

December 26 · Sale window: Dec 26–Jan 5

Up to 70%

Canada's unique post-Christmas shopping event. Often deeper than Black Friday for clearance items.

All 65+ tracked brands

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